Optimize your organic Facebook marketing
Discover the latest tips and tactics to reach, engage and convert your audience through organic Facebook marketing
Module Purpose
Looking to make the most of your Facebook marketing? In this Learning Path module, dive into all the key benefits and features of organic Facebook marketing. Learn top tips for optimizing your business page, advice for create engaging and compelling content and how to make the most of Facebook’s organic business features and tools.
How is the Learning Path structured?
- Objectives
- How to use RACE to align your social tactics with your goals
- Why select Facebook as a social channel?
- Optimize your Business Page
- Optimize your creative content and scheduling
- Utilizing Facebook’s organic features
- Summary
Learning Objectives
- Optimize your Facebook Business Page
- Understand the different types of organic content you can share on Facebook and how to manage your posting schedule using an editorial calendar
- Master Facebook’s organic channel features to optimize your tactics
- Learn how to use the RACE Growth System to win and retain more customers with your social marketing