Video marketing - Smart Insights https://www.smartinsights.com/archive/digital-marketing-platforms/video-marketing/ Digital Marketing > The Marketing Strategy Blog Thu, 26 Aug 2021 08:51:53 +0000 en-US hourly 1 5 simple truths to define your video marketing strategy https://www.smartinsights.com/digital-marketing-platforms/video-marketing/5-simple-truths-to-define-your-video-marketing-strategy/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/5-simple-truths-to-define-your-video-marketing-strategy/#respond Mon, 09 Mar 2020 15:00:00 +0000 https://www.smartinsights.com/?p=150327 Nobody can deny that the rise of video has drastically changed the way we consume content. Video allows customers today to get all the information they need about your brand in a matter of minutes, with as little resistance as …..

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SEO video marketing: Defining your video marketing strategy https://www.smartinsights.com/digital-marketing-platforms/video-marketing/seo-video-marketing-defining-your-video-marketing-strategy/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/seo-video-marketing-defining-your-video-marketing-strategy/#respond Wed, 26 Feb 2020 11:05:14 +0000 https://www.smartinsights.com/?p=117930 Five practical steps to improve your video SEO and align objectives with strategy and tactics Video is becoming an increasingly important element in the modern content marketer’s toolkit. When we consider that YouTube alone is the world’s second largest search …..

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Video streaming – Where are we headed and what does it mean for marketers? https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-streaming-what-does-it-mean-for-marketers/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-streaming-what-does-it-mean-for-marketers/#respond Wed, 12 Feb 2020 09:00:00 +0000 https://www.smartinsights.com/?p=149287 Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind? For most of us, the internet is already the primary source of the videos …..

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Video marketing statistics to know for 2020 https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-statistics-to-know/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-statistics-to-know/#respond Tue, 11 Feb 2020 09:15:00 +0000 https://www.smartinsights.com/?p=133508 Video is continuing to grow in popularity and importance, which means it's vital to stay on top of the latest advances and statistics in order to create a strong digital video marketing strategy Video is a highly effective form of …..

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Video marketing trends 2020 https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-trends-2020/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-trends-2020/#respond Tue, 14 Jan 2020 09:11:00 +0000 https://www.smartinsights.com/?p=144555 Find out what video marketing trends you need to be aware of for 2020 in order to better shape your digital marketing strategy and deliver results. Social media, the rise of Stories and the way in which people consume media …..

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Personalized video landing pages that convert like crazy https://www.smartinsights.com/digital-marketing-platforms/video-marketing/personalized-video-landing-pages-that-convert/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/personalized-video-landing-pages-that-convert/#respond Mon, 02 Dec 2019 15:00:00 +0000 https://www.smartinsights.com/?p=146784 Video landing pages have a video embedded, illustrating the working or value of a service or product, and they can help increase conversion Marketers are constantly working towards improving the conversion rates of their websites. With the average website conversion …..

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How to build a robust video marketing plan on a shoestring budget https://www.smartinsights.com/digital-marketing-platforms/video-marketing/how-to-build-a-robust-video-marketing-plan-on-a-shoestring-budget/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/how-to-build-a-robust-video-marketing-plan-on-a-shoestring-budget/#respond Wed, 27 Nov 2019 15:03:56 +0000 https://www.smartinsights.com/?p=130693 Video marketing has been steadily growing over the past few years and is showing no signs of slowing down The latest social media report from Smart Insights found that 90% of shared posts on social media today are video clips. Plus, …..

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6 key tips to consider when creating a video marketing strategy [Infographic] https://www.smartinsights.com/digital-marketing-platforms/video-marketing/6-key-tips-to-consider-when-creating-a-video-marketing-strategy-infographic/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/6-key-tips-to-consider-when-creating-a-video-marketing-strategy-infographic/#respond Thu, 14 Nov 2019 15:00:00 +0000 https://www.smartinsights.com/?p=146313 The popularity of video has risen by 72% among marketers and this type of content engages audiences, so what do you need to know about video marketing? The world is getting faster, which means few people have time or patience …..

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6 tools to create better YouTube videos https://www.smartinsights.com/digital-marketing-platforms/6-tools-to-create-better-youtube-videos/ https://www.smartinsights.com/digital-marketing-platforms/6-tools-to-create-better-youtube-videos/#respond Mon, 26 Aug 2019 08:00:00 +0000 https://www.smartinsights.com/?p=142906 Video content is quickly becoming king in the world of content marketing. These days, it is pretty much impossible to get through a day without seeing a video. They are taking over the world. From billboards to Facebook to YouTube …..

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YouTube strategies for B2B companies https://www.smartinsights.com/digital-marketing-platforms/video-marketing/youtube-strategies-for-b2b-companies/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/youtube-strategies-for-b2b-companies/#respond Thu, 01 Aug 2019 09:30:00 +0000 https://www.smartinsights.com/?p=132633 Right now there’s no more prime real estate for video marketing than YouTube. The writing is on the wall and video is poised to take over cyberspace completely. Right now there’s no more prime real estate for video marketing than …..

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