Blockchain - Smart Insights https://www.smartinsights.com/tag/blockchain/ Digital Marketing > The Marketing Strategy Blog Wed, 28 Apr 2021 14:59:10 +0000 en-US hourly 1 What can we learn from the fintech marketing boom? https://www.smartinsights.com/digital-marketing-strategy/fintech-marketing/ Wed, 28 Apr 2021 14:30:53 +0000 https://www.smartinsights.com/?p=159969 There are winners and losers from the recent fintech marketing shakeup in the financial services sector. The key is putting your customers first as we delve into the latest trends and innovations in the finance landscape Financial Services marketers are …..

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]]> Pharma blockchain technology for medical companies: 4 considerations for pharmaceutical marketers https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/4-reasons-healthcare-companies-should-invest-in-blockchain-technology/ https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/4-reasons-healthcare-companies-should-invest-in-blockchain-technology/#respond Wed, 04 Nov 2020 17:00:23 +0000 https://www.smartinsights.com/?p=132508 Pharma blockchain technology is a decentralized and distributed pharmaceutical and healthcare ledger system, where transactions are permanently recorded Across the world, many people relate the word "blockchain" with cryptocurrencies, such as Bitcoin. However, gradually, this technology is being explored in …..

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]]> https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/4-reasons-healthcare-companies-should-invest-in-blockchain-technology/feed/ 0 Cryptocurrency’s impact on the financial world [Infographic] https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/cryptocurrencys-impact-on-the-financial-world/ https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/cryptocurrencys-impact-on-the-financial-world/#respond Thu, 07 Nov 2019 15:00:00 +0000 https://www.smartinsights.com/?p=146299 Ever since cryptocurrency's arrival in 2009 in the form of Bitcoin, it has caused nothing short of a storm in the financial scene.   Cryptocurrency’s impact on the world is undeniable. Ever since its arrival in 2009 in the form …..

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]]> https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/cryptocurrencys-impact-on-the-financial-world/feed/ 0 How blockchain is helping e-commerce business protect data https://www.smartinsights.com/ecommerce/how-blockchain-is-helping-e-commerce-business-protect-data/ https://www.smartinsights.com/ecommerce/how-blockchain-is-helping-e-commerce-business-protect-data/#respond Tue, 12 Feb 2019 15:00:12 +0000 https://www.smartinsights.com/?p=132655 Security of data in an era when everything is connected via the internet is an increasingly worrying concern For a business, data is one of the most valuable resources in the world. So, protecting their data against thefts and breaches …..

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]]> https://www.smartinsights.com/ecommerce/how-blockchain-is-helping-e-commerce-business-protect-data/feed/ 0 5 realistic benefits of using blockchain in the manufacturing industry https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/5-benefits-blockchain-manufacturing-industry/ https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/5-benefits-blockchain-manufacturing-industry/#respond Thu, 03 Jan 2019 11:00:37 +0000 https://www.smartinsights.com/?p=130667 Blockchain technology is gaining momentum in the market and hugely impacting on the manufacturing industry Currently, the world is highly fascinated with terms such as cryptocurrency, bitcoin and blockchain technology. The reason for this is simple - people are getting …..

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]]> https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/5-benefits-blockchain-manufacturing-industry/feed/ 0 How will blockchain disrupt the digital advertising industry? https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/how-will-blockchain-disrupt-the-digital-advertising-industry/ https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/how-will-blockchain-disrupt-the-digital-advertising-industry/#respond Wed, 24 Oct 2018 08:00:47 +0000 https://www.smartinsights.com/?p=125295 Where is the digital advertising industry today? When the digital advertising industry broke out, many digital marketers used to rave about the fact that it’s much more transparent and traceable than traditional forms of advertising, such as radio and TV. …..

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]]> https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/how-will-blockchain-disrupt-the-digital-advertising-industry/feed/ 0 Blockchain makes digital marketing more transparent https://www.smartinsights.com/customer-relationship-management/customer-privacy/blockchain-digital-marketing/ https://www.smartinsights.com/customer-relationship-management/customer-privacy/blockchain-digital-marketing/#respond Tue, 16 Oct 2018 10:00:00 +0000 https://www.smartinsights.com/?p=125051 What Blockchain is and how it will affect the future of digital marketing and customer data privacy What is Blockchain? Blockchain technology has been in the news for the past few years. Almost everybody in the corporate world has heard …..

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]]> https://www.smartinsights.com/customer-relationship-management/customer-privacy/blockchain-digital-marketing/feed/ 0 How Blockchain technology will transform digital marketing https://www.smartinsights.com/managing-digital-marketing/marketing-innovation/blockchain-technology-will-transform-digital-marketing/ https://www.smartinsights.com/managing-digital-marketing/marketing-innovation/blockchain-technology-will-transform-digital-marketing/#respond Tue, 28 Nov 2017 11:00:00 +0000 http://www.smartinsights.com/?p=80550 Blockchain has revolutionary applications in marketing and will be good news for both publishers and advertisers Blockchain has been a hot topic in the tech world ever since Bitcoins emerged from obscurity to become the obsession of nerds the world …..

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]]> https://www.smartinsights.com/managing-digital-marketing/marketing-innovation/blockchain-technology-will-transform-digital-marketing/feed/ 0 Can blockchain restore trust in online advertising? https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/can-blockchain-restore-trust-online-advertising/ https://www.smartinsights.com/managing-digital-marketing/managing-marketing-technology/can-blockchain-restore-trust-online-advertising/#respond Wed, 09 Aug 2017 09:00:00 +0000 http://www.smartinsights.com/?p=90970 No one trusts online ads anymore. Will blockchain change all that? As the digital advertising landscape grows increasingly complex and fragmented, publishers are facing rising economic pressures. Meanwhile, users are concerned about privacy, security and the overall online experience. They …..

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