Retail Archives - Smart Insights https://www.smartinsights.com/advicetype/retail/ Digital Marketing > The Marketing Strategy Blog Fri, 20 Aug 2021 14:01:14 +0000 en-US hourly 1 Neuromarketing explained [key concepts and recommendations] https://www.smartinsights.com/digital-marketing-strategy/an-introduction-to-neuromarketing/ https://www.smartinsights.com/digital-marketing-strategy/an-introduction-to-neuromarketing/#respond Tue, 24 Aug 2021 14:00:44 +0000 https://www.smartinsights.com/?p=126090 Neuromarketing explained: By applying neuroscience-based principles, you’ll be able to create marketing messaging and visuals that better connect with your target audience As the name suggests, neuromarketing means the application of brain-based research to the discipline of marketing in general …..

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]]> https://www.smartinsights.com/digital-marketing-strategy/an-introduction-to-neuromarketing/feed/ 0 5 ways retailers can use digital to drive in-store footfall https://www.smartinsights.com/online-brand-strategy/multichannel-strategies/5-ways-retailers-can-use-digital-drive-store-footfall/ https://www.smartinsights.com/online-brand-strategy/multichannel-strategies/5-ways-retailers-can-use-digital-drive-store-footfall/#respond Mon, 18 Nov 2019 16:30:00 +0000 http://www.smartinsights.com/?p=81899 Digital tactics can be a boon for bricks and mortar retailers Within many multichannel retailers, digital teams work primarily to e-commerce KPIs – traffic, conversion, units per order, unit value and so on. As a consequence, digital activity that might …..

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]]> https://www.smartinsights.com/online-brand-strategy/multichannel-strategies/5-ways-retailers-can-use-digital-drive-store-footfall/feed/ 0 The research essentials of SEO for e-commerce websites https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/research-essentials-seo-ecommerce-websites/ https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/research-essentials-seo-ecommerce-websites/#respond Tue, 30 Oct 2018 15:00:37 +0000 https://www.smartinsights.com/?p=126574 Reaching the first page isn’t enough anymore, you need to place your business in the #1 position Ranking higher among a congested competition in Google is a mandatory goal for many businesses today. If you are an e-commerce business, are you …..

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]]> https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/research-essentials-seo-ecommerce-websites/feed/ 0 Top Ecommerce merchandising tactics https://www.smartinsights.com/ecommerce/merchandising/top-ecommerce-merchandising-tactics/ https://www.smartinsights.com/ecommerce/merchandising/top-ecommerce-merchandising-tactics/#respond Mon, 11 Jun 2018 15:00:00 +0000 https://www.smartinsights.com/?p=117331 Chart of the Day: Which are the most popular merchandising techniques used by online retailers? Best practices for creating effective user experiences for Ecommerce sites are often discussed along with how to improve experiences through conversion rate optimization. However, it's less …..

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]]> https://www.smartinsights.com/ecommerce/merchandising/top-ecommerce-merchandising-tactics/feed/ 0 KPIs for apps – optimise your Mcommerce Apps and Mobile UX https://www.smartinsights.com/mobile-marketing/app-marketing/optimise-your-mcommerce/ https://www.smartinsights.com/mobile-marketing/app-marketing/optimise-your-mcommerce/#respond Fri, 20 Apr 2018 08:00:00 +0000 http://www.smartinsights.com/?p=50859 Which KPIs will help retailers optimise their mobile apps? Well, you've finally launched your app and like other app makers in the retail space, you are looking to increase engagement with your users and generate income. You are monitoring your downloads and …..

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]]> https://www.smartinsights.com/mobile-marketing/app-marketing/optimise-your-mcommerce/feed/ 0 12 important SEO practises for your Shopify ecommerce platform https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/12-important-seo-practises-shopify-ecommerce-platform/ https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/12-important-seo-practises-shopify-ecommerce-platform/#respond Mon, 25 Sep 2017 14:00:00 +0000 http://www.smartinsights.com/?p=96578 Use these features to optimize your Shopify ecommerce platform for search engines Shopify is one of the most recommended e-commerce platforms used by online sellers to set up their online retail businesses. If you are running a Shopify Ecommerce Platform …..

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]]> https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/12-important-seo-practises-shopify-ecommerce-platform/feed/ 0 5 reasons why you should use Shopify for your retail business https://www.smartinsights.com/digital-marketing-platforms/5-reasons-use-shopify-retail-business/ https://www.smartinsights.com/digital-marketing-platforms/5-reasons-use-shopify-retail-business/#respond Tue, 19 Sep 2017 14:00:55 +0000 http://www.smartinsights.com/?p=96361 How you can use Shopify to build your ecommerce business When it comes to building websites for your business with so many options to choose from, sometimes it’s so overwhelming that you are tempted to just purchase from the first …..

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]]> https://www.smartinsights.com/digital-marketing-platforms/5-reasons-use-shopify-retail-business/feed/ 0 The top retail and E-commerce blogs https://www.smartinsights.com/ecommerce/ecommerce-strategy/the-top-retail-and-e-commerce-blogs/ https://www.smartinsights.com/ecommerce/ecommerce-strategy/the-top-retail-and-e-commerce-blogs/#respond Thu, 03 Aug 2017 14:00:00 +0000 http://www.smartinsights.com/?p=92841 Our recommended blogs that every retail and E-commerce professional should be following to use the latest innovations and grow their sales Considering the growth in importance of E-commerce, contributed to both by pureplay online-only businesses and multichannel retail businesses, it’s …..

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]]> https://www.smartinsights.com/ecommerce/ecommerce-strategy/the-top-retail-and-e-commerce-blogs/feed/ 0 How to use Ecommerce Personalization for Better Conversions https://www.smartinsights.com/ecommerce/web-personalisation/use-ecommerce-personalization-better-conversions/ https://www.smartinsights.com/ecommerce/web-personalisation/use-ecommerce-personalization-better-conversions/#respond Mon, 05 Jun 2017 08:00:00 +0000 http://www.smartinsights.com/?p=88633 Boost your conversion rate with ecommerce personalisation When it comes to giving customers a better shopping experience it is crucial to make them feel like they are valued. In a brick and mortar store, this can be done through personal …..

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]]> https://www.smartinsights.com/ecommerce/web-personalisation/use-ecommerce-personalization-better-conversions/feed/ 0 How to compete with a digitally native vertical brand https://www.smartinsights.com/online-brand-strategy/multichannel-strategies/compete-digitally-native-vertical-brand/ https://www.smartinsights.com/online-brand-strategy/multichannel-strategies/compete-digitally-native-vertical-brand/#respond Thu, 11 May 2017 10:00:00 +0000 http://www.smartinsights.com/?p=86263 The top strategies for retail brands looking to compete online with the digital natives and pureplays Last year Accenture’s Love Index report discovered that 4 out of the top 5 most loved brands were Digitally Native Vertical Brand (DNVB). These …..

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