Using AI for Copywriting
Learn how to optimize your copywriting using AI to make your marketing copy more compelling and increase efficiency
Module purpose
In this module, learn how to optimize your copywriting by using AI to make your marketing copy more compelling and increase your efficiency for producing and reviewing copy.
Using examples, we’ll show you techniques – like prompt templates and prompt chaining – to efficiently create more specific prompts that deliver better quality output.
How is the Learning Path structured?
- Objectives
- AI copywriting tools
- Developing your AI writing process
- Creating on-brand copy
- Creating a policy for managing AI copywriting
- ChatGPT for Web copywriting
- ChatGPT for Search marketing
- ChatGPT for Social media marketing
- Summary
Learning Objectives
- Understand the different AI copywriting tools available
- Learn how to develop your AI writing process
- Understand how you can use ChatGPT to help you with web, search, social and email copywriting