Content marketing creative and formats - Smart Insights https://www.smartinsights.com/archive/content-management/content-marketing-creative-and-formats/ Digital Marketing > The Marketing Strategy Blog Tue, 19 Dec 2023 12:46:35 +0000 en-US hourly 1 Finance content marketing: How to create awesome content for the finance sector https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/create-awesome-visual-content-finance-sector/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/create-awesome-visual-content-finance-sector/#respond Fri, 08 Dec 2023 15:00:00 +0000 http://www.smartinsights.com/?p=85137 What’s the secret to a successful finance content marketing strategy? Find out with 5 foolproof tips. The finance world can be a tough place for a marketer. Creating inspiring finance content marketing that communicates your brand's messages, engages customers and …..

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How powerful is visual content in a marketing strategy? https://www.smartinsights.com/content-management/how-powerful-is-visual-content-in-a-marketing-strategy/ https://www.smartinsights.com/content-management/how-powerful-is-visual-content-in-a-marketing-strategy/#respond Thu, 06 Aug 2020 13:10:00 +0000 https://www.smartinsights.com/?p=140535 Words aren’t enough, you need to step out of the box when it comes to engaging the audience Do amazing marketing campaigns always come from huddling around a whiteboard as a team or working in isolation, or even worse staring …..

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How to make an engaging infographic for your blog (without a designer) https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/engaging-infographic-without-designer/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/engaging-infographic-without-designer/#respond Thu, 09 Jan 2020 12:30:00 +0000 https://www.smartinsights.com/?p=114400 A step-by-step guide to creating infographics to boost online engagement We’ve all heard the saying “a picture is worth a thousand words”. With the rise and domination of visual-driven social media platforms like Instagram and Pinterest, these words have never …..

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Written content vs infographic: Which is best for CRO? https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/written-content-vs-infographic-conversion-rate/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/written-content-vs-infographic-conversion-rate/#respond Mon, 23 Dec 2019 09:00:00 +0000 https://www.smartinsights.com/?p=135000 Written content and infographics offer a range of benefits for digital marketers, but which is best for conversion rate optimization? While many may argue that written content cannot go head to head with infographics, its importance in conversion rate optimization …..

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6 Types of content you need to be creating and why https://www.smartinsights.com/digital-marketing-strategy/6-types-content-you-need-create/ https://www.smartinsights.com/digital-marketing-strategy/6-types-content-you-need-create/#respond Tue, 19 Nov 2019 11:00:00 +0000 https://www.smartinsights.com/?p=146320 Content isn't really king, it's the kingdom. It is made up of various pieces that combine to create something greater: an effective content marketing strategy You’ve no doubt heard marketers proclaiming that “content is king,” but that’s a vague and …..

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Graphic design resources to boost marketing campaign efficiency https://www.smartinsights.com/content-management/graphic-design-resources-to-boost-marketing-campaign-efficiency/ https://www.smartinsights.com/content-management/graphic-design-resources-to-boost-marketing-campaign-efficiency/#respond Wed, 03 Jul 2019 10:00:00 +0000 https://www.smartinsights.com/?p=140537 What graphic design assets do you need for marketing campaigns and how do you make it easier to create them? Making your marketing campaign run successfully can be a challenging task. However, following modern trends in advertising and applying the …..

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3 effective strategies for non-profits and charities https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/3-effective-strategies-non-profits-charities/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/3-effective-strategies-non-profits-charities/#respond Wed, 24 Oct 2018 14:00:00 +0000 https://www.smartinsights.com/?p=126388 Marketing your non-profit is essential to the success of your cause and luckily, the internet offers numerous possibilities – you just need to make the most of these opportunities Non-profits and charities often have small budgets and few people to …..

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How to write headlines that drive traffic https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/how-to-write-headlines-that-drive-traffic/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/how-to-write-headlines-that-drive-traffic/#respond Tue, 16 Oct 2018 14:00:00 +0000 https://www.smartinsights.com/?p=125285 A headline can make or break your content A good headline drives traffic, social media shares, and even helps (indirectly) generate leads. A bad headline, on the other hand, will get overlooked. There is too much amazing content being published …..

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Don’t let creativity get in the way of good content https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/dont-let-creativity-get-in-the-way-of-good-content/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/dont-let-creativity-get-in-the-way-of-good-content/#respond Thu, 23 Aug 2018 09:00:47 +0000 https://www.smartinsights.com/?p=122608 Chart of the Day: Almost half of content writers struggle to balance creativity with technical skill 47% of content writers say their biggest challenge is finding the balance between creativity and search optimization in their content. That’s the heart of …..

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Fact-checking is the heart of high-valued content https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/fact-checking-is-the-heart-of-high-valued-content/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/fact-checking-is-the-heart-of-high-valued-content/#respond Thu, 09 Aug 2018 15:00:00 +0000 https://www.smartinsights.com/?p=121537 Chart of the Day: ‘Accurate and informative’ are most important aspects of online content Everyone is always asking ‘what does good content look like?’ Turns out, people don’t mind what it looks like, so long as it’s accurate. A survey …..

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