Define campaign timeline
Learn how to schedule different campaign activities and resourcing on a timeline
Module purpose
There are many activities that need to be scheduled and assigned for the modern marketing campaign, thanks to the plethora of paid, owned and media options that are available.
Our Campaign project timeline template will help you with this planning process.
Module structure
- Objectives
- Defining a campaign timeline
- Scheduling activities on a timeline
- Repurposing content assets
- Test your understanding
- Summary
Learning objectives
- Identify the main activities forming a campaign plan
- Learn techniques to schedule media waves in a logical order