Comments on: How to use SWOT/TOWS analysis for prioritization [Matrix]

By: Marcy White

Marcy White — Sat, 21 Jun 2014 19:54:00 +0000

These are some great examples! You can see more at https://www.lucidchart.com/pages/how-to-do-a-swot-analysis
Lucid Chart’s software is awesome!

By: Manasa

Manasa — Wed, 04 Jun 2014 19:19:00 +0000

Hi Dave,

I am happy to see this post. I am currently working on a project.

In short the scope of the project is: The paper is a guide for a new entrant in a digital marketing agency industry.

For example if there is some one want to start a digital marketing agency, they should come to know what all digital IT products they can put together and sell, like website designing- domain registration and hosting, SEO, SEM, SMO, Email Marketing, Affiliate marketing etc services focusing on SMEs. So the paper should have thorough research which includes the above point and competitor analysis and competitive pricing and last but not the least suggestive bundled packages.

So in a nutshell this should be like a blue print for new digital market agency. Wherein we suggest USP, POP and PODs for the company.

I wish that I explained to the most what I could and I love if you could understand and revert me your ideas and suggestions.

I would be looking forward for your early positive reply.

Thanks.

Manasa

konda.manasa@gmail.com

By: Karren Barlow

Karren Barlow — Tue, 04 Mar 2014 23:30:00 +0000

Great article! I also found a SWOT analysis template in word that is super easy to use. I would recommend checking it out!

By: PaulHarvey

PaulHarvey — Mon, 03 Feb 2014 12:46:00 +0000

In reply to Louise.

Spelling is not one of my strong point, But I have been told that “Organization” is correct in UK academia. It is all very confusing.

By: Louise

Louise — Sun, 03 Nov 2013 10:34:00 +0000

In reply to Mark.

It’s not just an acceptable spelling -it is how organisation IS spelled in English. American English tends to substitute Ss for Zs in many words.

By: Mark

Mark — Wed, 23 Oct 2013 20:35:00 +0000

In reply to Colin.

Organisation is an acceptable spelling in British English.

By: Colin

Colin — Wed, 23 Oct 2013 16:45:00 +0000

Might want to add spelling to the weaknesses section. You spelled organization wrong in your SWOT.

By: Dan

Dan — Tue, 24 Sep 2013 20:23:00 +0000

Very useful read. Thanks!

By: alsgroup

alsgroup — Mon, 17 Jun 2013 15:35:00 +0000

Its really interesting tips.

By: Nishadha

Nishadha — Wed, 18 Jul 2012 11:26:00 +0000

Some cool advice on how you can use SWOT for Internet marketing. And the TOW matrix approach is very cool. Our diagramming tools also have some SWOT analysis templates but nothing with TWO matrix. Please do check out our templates.